In May, the casino games provider declared that its brand-new Live Casino offering would go live with Austrian online gambling group Interwetten. Pragmatic Play also announced a similar deal for its recently launched Live Casino merchandise with 1xBet.
Online casino content provider Pragmatic Play today debuted its newest promotional tool Pragmatic Play Enhance, which comprises a package of advertising and gamification features that aim to boost user experience.
The product offering of pragmatic Play consists of live casino slots that are online, and bingo. The provider’s library of in-house content comprises more than 100 mobile-friendly titles, with those being available in several of currencies, 26 languages, and across multiple controlled markets. All Pragmatic Play’s games are available via a single API.
News about the launch of Enhance launch as Pragmatic Play was occupied to expand its footprint in a number of markets through strategic deals with operators and fellow software providers.
Play also promised to provide interested parties with info about its Enhance tool. The provider’s Chief Commercial Officer, Melissa Summerfield, has stated in a recent press release that they have “every confidence that [Enhance] will likely be a significant talking point at this year’s series.”
Boost’s key functionalities comprise in-game tournaments, free round bonus variants, an advanced random prize drop tool, along with a free card enhancer, among others.
Now live and accessible to internet gambling operators, Improve focuses on five key areas, together with those being increasing a game’s functionality , for example, optimisation of player engagement and retention, boosting earnings, adding value, and optimizing achievement for both operators and their clients.
According to today’s statement, Pragmatic Play’s Chief Business Development Officer, Yossi Barzely, stated that they’re delighted to launch their gamification promotional tool and “marketing tools play a vital role in the slot adventure of the market.” Mr. Barzely added that with the release of Enhance, they believe they are firmly placed to “play a key role as leaders in this field of innovation.”
The business releases approximately three slots that are new each month and says its own growth plans include increasing the amount of monthly releases in future.
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Key Functionalities
Pragmatic Play clarified that its recently launched tool acts as an add-on to the provider’s existing casino material portfolio, meaning that operators opting for Pragmatic Play Enhance will not have to invest any development efforts into deploying it.
Earlier this month, the provider stated that its Live Casino and Bingo offering would become available to clients of iGaming computer software firm SoftSwiss. Play’s Bingo merchandise has, also, been established recently.
Show appeared on Casino News Daily.
Exhibit and conference series in Amsterdam. The business will be showcasing its own multi-product offering, such as its brand new Live Casino and Bingo products, at stand M10 at RAI Amsterdam.
