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Softswiss Strengthens Its Position in Europe by Acquisition of Ously Games’ Social Casino

Softswiss continues to acquire big industry names all over the world, and the most recent is purchasing stakes in Ously Games GmbH from Germany, following the acquisition of Turfsport in January 2024.

Acquisition of the biggest social casino in Europe

The company is best known for its popular social casino SpinArena.net, which is the largest social casino in the whole of Europe, and now Softswiss has a significant stake in it.

On the other hand, Ously Games will get a chance to try some of the most advanced technologies and modern solutions developed by Softswiss.

Social casinos recorded rapid growth in the recent period, so some people call it the future of gaming, and it seems that Softswiss recognized its potential. One of its main assets is gaming and betting without real money included, so it’s completely risk-free for players. Instead, they can use virtual currency to place their bets, and the revenue comes mostly from sales of virtual goods.

The good news for operators is that social casinos don’t require licenses, and there aren’t any advertising restrictions. According to Softswiss, the global social casino market will be worth around $10 billion by 2030. At the moment, around $85 million people are active on social casinos.

SpinArena.net currently offers more than 3,000 captivating games from about 40 providers. Its players network has more than 700,000 players, and its annual turnover is €1.0 million.

Softswiss’ founder, Ivan Montik, commented on the deal: “Anticipating the development of social casinos within the igaming industry, Softswiss made strategic investments to diversify its portfolio. Together, we aim to create a comprehensive platform for social casinos, enriching the robust ecosystem of igaming products provided by our company.”

Jochen Martinez, the owner of Ously Games, added: “We are delighted to forge a strategic partnership with the global technology provider Softswiss. This alliance brings invaluable insights, innovations, and profound expertise to both parties.”

Successful year

The year started well for Softswiss. In January, the company expanded to Africa through a deal with Turfsport. Turfsport is one of the leaders in the industry when it comes to sports betting, horse racing, and lotto. Its operations in South Africa are recognized by more than 40 operators who want to partner with the company in this market.

Andrey Starovoitov, co-CEO, thinks that the African expansion is the natural next step for Softswiss since that market keeps growing rapidly, becoming more and more important in the global iGaming industry. He said: “With this agreement, Softswiss takes a significant step forward in its extensive expansion into South Africa and the African continent. I believe this region is becoming the next focal point globally, following Latin America.”

Source: “Softswiss takes stake in major European social casino”. iGamingBussines. April 17, 2024.

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Filed Under: Gambling News Tagged With: acquisition, Casino, europe, games, ously, position, social, softswiss, strengthens

Microgaming Updates Brand Looking to Return to Leading Market Position

Entering its third decade of operation, Microgaming, a pioneering platform software provider, announces a complete visual rebrand for its corporate websites. The move is expected to redefine the company’s identity and strengthen its transformative journey.

Comprehensive Website Update

The comprehensive update of the corporate online presentation, including the subsidized PlayItForward websites, represents a milestone in the 30-year company’s history. Microgaming is entering a new era of its operations and the transformation is designed to provide an effective marketing tool to ensure an appealing yet seamless transition.

Name and Logo Remains the Same

For such purpose, the visual language of the brand will continue to communicate with customers and partners in the same manner as before. The Microgaming name and logo will remain unchanged as the company sets out for a transformative journey to get back to the position of a leading platform software provider superiorly held in 1994.

Focus on People

Therefore the upgrade of the corporate web pages will provide the brand with a contemporary look and sophisticated design to communicate the company’s focus on its people. The visual transformation is a part of the new corporate strategy designed to refresh the brand and open a brand new chapter of its operations.

Addition of Game Aggregation Business

Microgaming will add weight to its operations by adding its new content aggregation business to the established corporate platform software and technology provisions. The addition is a result of the Games Global’s acquisition of Micogaming’s online gaming and content distribution operations in 2022.

Bridge Over Still Waters

As a pioneering platform and technology software provider, Microgaming has powered leading online gaming brands and currently distributes over 210 million bets on a daily basis. The latest overhaul is set to represent a bridge across still waters between the past and future pioneer’s accomplishments. It’s no wonder that such a transition has been facilitated by the board and the employees alike as the company has earned over 20 industry awards for the application of diversity and inclusion standards in the workplace.

Alex Wilson, Head of Marketing at Microgaming, commented: “We’re incredibly excited to be able to announce the rebranding of the corporate and Play It Forward websites at Microgaming in a move that will not only breathe fresh visual life into our brand, but also redefine who we are as a business’’.

Wilson added: “Having been in the industry for 30 years, the repositioning of our value proposition will see Microgaming get back to its roots as an established corporate platform software and technology provider while simultaneously celebrating the people who’ve helped get us to where we are today. As such, it marks the start of what promises to be a transformative journey for the company as we enter a new chapter in our development and we can’t wait to share it with our iGaming peers.”

Source: “Microgaming Unveils New Corporate and PlayItForward Websites’’. Microgaming. February 5, 2024.

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Filed Under: Gambling News Tagged With: brand, leading, looking, market, microgaming, position, return, updates

BGaming Partners with Betsson to Strengthen Its Position in the European Market

BGaming keeps expanding across the European continent and conquering key markets in the region. The company joined forces with the industry giant Betsson to expand across several new European markets.

Fantastic offering for Betsson’s customers

bgaming_goes_live_with_betsson_as_part_of_sustained_european_expansion One of the biggest operators in the industry, Bettson, will now be able to offer a range of BGaming unique slots to its customers.

The games included in the offering have certifications of the Malta Gaming Authority (MGA) and Hellenic Gaming Commission, and under these certifications, they will be provided to Betsson. Among the titles included in the offering will be casual games such as Minesweeper XY and Rocket Dice XY as well.

BGaming’s releases became popular among players for its advanced features, as well as for innovative graphics generated through AI, which took its games to the next level.

On top of that, the two companies decided to take their relationship to the next level by creating a new branded game, Betsson Plinko. The game was created by BGaming and represents a symbol of this aspiring collaboration.

Industry giants to strengthen their positions in the global market

Betsson is one of the biggest operators in the European market, but the company’s games are extremely popular in Latin America as well.

On the other hand, BGaming saw rapid growth across key markets all over the globe in the last 18 months. This partnership is the most recent among a series of successful integrations that helped the slot developer expand across the world.

Olga Levshina, a CCO at BGaming, commented on the recently established deal: “We are delighted to launch with Betsson, a market-leading tier 1 brand in Europe. Our dynamic growth and support from world-leader businesses, such as Betsson, confirm we are regarded as a trustworthy provider of high-quality content.”

BGaming was founded in 2018, and since then the supplier has been dedicated to creating unique games that keep the players on the edge of their seats during the whole gameplay. Its portfolio currently consists of more than 150 thrilling releases, including popular video slots, video poker (https://www.casinonewsdaily.com/games/video-poker/), and lottery games. There is also a range of card, scratch, crash, and casual games, which makes BGaming’s content stand out in the market. Its vast network of partners includes big industry names such as BetFury, RollBit, Stake.com (https://www.casinonewsdaily.com/blog/2021/06/14/aspire-global-to-help-stake-com-launch-new-uk-site/), Pin-Up, and many more.

On the other hand, Betsson AB has been present in the global iGaming market since 1963, which makes it one of the companies with the longest presence in the industry. Currently, the company features more than 20 brands, including Betsson, Betsafe (https://www.casinonewsdaily.com/mobile-casino-apps/betsafe-casino-app/), and NordicBet, and it is present in Europe, North America, South America, and Central Asia.

Source: “Bgaming Goes Live With Betsson As Part Of Sustained European Expansion”. bgaming.com. March 13. 2024.

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Filed Under: Gambling News Tagged With: betsson, bgaming,, european, market, partners, position, strengthen

Hacksaw Gaming Strengthens a Position in Italian Market Through a Deal with Cristaltec Entertainment

Hacksaw Gaming became globally famous for its thrilling slot releases with edgy themes and fantastic features, and it helped the company build a vast network of partners and join forces with the biggest operators in the industry.

Recently, the company joined forces with Cristaltec Entertainment S.r.l. and strengthened its position in the Italian market through the content distribution agreement with this powerful company.

Italian expansion as a part of the strategy

hacksaw_gaming_celebrates_deal_with_cristaltec_italy_ The new deal is a part of Hacksaw Gaming’s plan to expand across the whole region, which will happen in the following few weeks.

The popularity of Hacksaw Gaming’s titles, already huge, will be even more increased thanks to the expansion to the new regulated markets, and Italian players will get a chance to enjoy a vast range of captivating titles.

Thanks to the partnership with Cristaltec, the company will be able to incorporate exceptional industry expertise and competency, which will help it establish a position in a new regulated market.

Some of the titles are already available on Cristaltec’s Casinomania online casino website. At the moment, the players can enjoy 38 exciting releases, including popular slots such as Wanted Dead or a Wild, R.I.P. City, Hand of Anubis, and Joker Bomb.

However, companies plan to release more games during the upcoming months and provide the Italian players with some of the best releases currently available in the market.

Both companies had in mind local gaming enthusiasts when creating the offering. With that in mind, the games that will join Cristaltec’s impressive offering and popular franchises are carefully selected to suit the needs of even the pickiest players in the Italian market.

Marcus Cordes, the CEO of Hacksaw Gaming, said: “We are strongly committed to enriching the Italian gaming market with the quality and variety of our portfolio. Working together with Cristaltec will certainly drive these opportunities to new heights.”

Calvi Lorenzo, a Member of the Board of Directors at Cristaltec Entertainment, added: “We are happy to announce the new agreement with Hacksaw, which will allow us to expand the offer of high-quality games present in the Casinomania Online Casino, belonging to the Cristaltec Group. Thanks to this partnership, our customers will have access to a wide and excellent selection, which highlights our constant commitment to exceeding expectations in the iGaming sector.”

Industry leaders

Hacksaw Gaming is one of the leading suppliers of slots, scratch cards, and instant win games to the global gaming market. Its portfolio currently consists of more than 120 thrilling titles, and the company is present in over 20 regulated markets all over the world. Over the years, Hacksaw Gaming has established a vast network of partners, which currently has more than 300 big industry names, including LeoVegas, Kindred, White Hat Gaming, BetConstruct, Betsson, and many more.

On the other hand, Cristaltec Entertainment also has an impressive portfolio of games, including hits such as Temple Queen, Epic Gods, Captain Morgan, Dante, and others. The company was founded in 2004, and since then it has become a leader in the region.

Source: Sarkany, Adrienn, “Hacksaw Gaming Celebrates Deal with Cristaltec Italy”. European Gaming. February 21, 2024.

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Filed Under: Gambling News Tagged With: cristaltec, entertainment, gaming, hacksaw, italian, market, position, strengthens, through

Gaming Corps Partners with Casino Barcelona.es to Strengthen Its Position in Spanish iGaming Market

One of the leading game development companies in Sweden, Gaming Crops, decided to expand its partnership with the leading operator from Spain, Casino Barcelona, and its online operation Casino Barcelona.es.

Major agreement

gaming_corps_strikes_significant_deal_with_casino_barcelona_es_ The publicly-listed Swedish company strengthens its position in the Spanish iGaming market by signing this major agreement with the popular casino.

On the other hand, Casino Barcelona is one of the biggest land-based casinos in the whole of Europe, and its online operations are rapidly growing as well. All of the players who want to visit the casino can enjoy various amenities, including fantastic fine dining options, live music, various entertaining shows as well as live games.

The popular Casino Barcelona.es was founded in 2012 and rapidly became popular among the players and operators. Currently, its impressive portfolio consists of more than 2.000 captivating slots, as well as unique roulette, poker, blackjack, and sports betting content.

The website is owned by Group Peralda, the leading Spanish company that has been present on the market for over 40 years. The Group is successful not only in Spain, but also in Argentina, Uruguay, and Chile.

Thanks to the recently established partnership, the players will be able to enjoy a range of Gaming Corps’ popular titles, including fantastic offerings of Crash, Plinko, Table, Mine, and Slot games. Among the titles included in the Spanish offering are hit releases such as Wild Woof, Raging Zeus Mies, Ramen Puzzle, and Super Hot Stacks. On top of that, the players will be able to enjoy some of the most popular company series such as Jet Lucky and Coin Miner.

Rapid expansion and reliable network of partners

Gaming Corps began its journey as a small company in Uppsala, Sweden, and as it has proven the quality of its content and became popular in the European gaming market, the company decided to expand its operations and open offices in Malta and Ukraine. Among the company’s main assets is its vast network of partners, which includes big names such as Every Matrix, iSoftBet, Bettson, and many more. Among the most recent deals the company has made is the one with Hub88, one of the leading providers of quality services for iGaming markets all over the world, followed by a recently established partnership with Casino Barcelona.es.

The company’s main focus lies in supporting and improving various responsible gaming practices, so they can offer its players a safe and secure gaming experience.

Mats Lundin Director of Sales from Gaming Corps said: “It is an absolute pleasure for us to deliver our games to Casino Barcelona; one of the most recognisable operators in Europe. We are very pleased to partner with Grup Peralada, which has a long history of providing top-tier entertainment to players. We have continually strengthened our games portfolio this year and I look forward to offering our premium content to players at CasinoBarcelona.es. We remain committed to strengthening the gaming experience for players at all of our partners, and we are set to announce several more high-profile partnerships in the near future.”

Alfredo Vega, Country Manager at Casino Barcelona said: “We welcome the addition of Gaming Corps’ exciting games portfolio to our offering, allowing us to present an even more memorable online casino experience to players. I look forward to developing this partnership further as Gaming Corps continues to add more cutting-edge content to the portfolio, and this will help cement our position as a leading online casino operator in Spain.”

Source: Miller, George, “Gaming Corps strikes significant deal with CasinoBarcelona.es”. European Gaming. February 13, 2024.

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Filed Under: Gambling News Tagged With: barcelona.es, Casino, corps, gaming, igaming, market, partners, position, spanish, strengthen