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LeoVegas Joins EGBA to Advance Safer Gambling and Industry Standards

leovegas_joins_egba_to_improve_industry_standards_in_europe The European Gaming and Betting Association (EGBA) has officially welcomed LeoVegas Group as its newest member. This collaboration aims to advance safer gambling practices, promote responsible advertising, and ensure compliance with EU regulations, including anti-money laundering (AML) measures.

Enhancing Safer Gambling Across Europe

LeoVegas, a leader in the online gambling industry, will participate in EGBA’s working groups, contributing its expertise to initiatives that prioritize consumer protection and regulatory compliance. Carl Brincat, LeoVegas’ Director of Policy & Regulatory Affairs, commented:
“As a company committed to safer gambling and technological innovation, we look forward to contributing our expertise to EGBA’s important work. This partnership aligns perfectly with our vision of leading the way towards a sustainable and well-regulated gambling industry in Europe.”

This partnership also reinforces EGBA’s representation in the Nordic region, where LeoVegas has a strong market presence. By joining forces with EGBA, LeoVegas strengthens its position as a proponent of well-regulated online gambling markets that prioritize consumer safety and entertainment.

Expanding Global Operations

In 2024, LeoVegas made significant strides in its global expansion efforts. Notably, the company acquired Tipico’s US sportsbook platform, enabling it to control proprietary sportsbook technology and operate in international markets. Under the umbrella of its parent company, MGM Resorts International, this move reflects LeoVegas’ ambition to expand its influence beyond Europe.

Additionally, LeoVegas extended its collaboration with Playtech earlier this year, integrating platform technology into its Dutch operations and other European markets. These efforts underscore LeoVegas’ commitment to maintaining high standards of operational excellence and regulatory compliance across its growing portfolio.

EGBA Welcomes LeoVegas

Maarten Haijer, Secretary General of EGBA, expressed enthusiasm for the new partnership:
“We’re delighted to welcome LeoVegas Group to EGBA’s membership and pleased to close the year with another new member. As a leader in our industry and with strong Nordic market presence, LeoVegas Group brings valuable expertise to our association and will enhance our collective efforts to promote a well-regulated and sustainable gambling sector in Europe. We look forward to working closely with our new colleagues on our shared commitment to high industry standards.”

LeoVegas’ inclusion in EGBA not only boosts the association’s influence in the Nordics but also exemplifies its mission to create a safer, more sustainable online gambling ecosystem throughout Europe.

Source:

”European Gaming and Betting Association (EGBA)’s Post‘‘, LinkedIn, December 16, 2024.

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Operators All Over the World Get a Chance to Advance Their Businesses Through New SPRIBE’s Product Broadway Platform

The famous developer of crash games, SPRIBE, decided to take a new spin on its business and come up with a new, innovative solution, Broadway Platform.

Innovative product

introducing_broadway_platform_from_spribe___ SPRIBE, which is known as a leading crash game in the world, changed the perspective of both players and operators when it comes to this type of game. Now, the company shows its uniqueness and innovation by launching the new Broadway Platform.

Broadway Platform is a brand-new iGaming Platform (PAM) that allows players to enjoy a range of online sportsbooks and casino suites. The sportsbook available on the platform has various betting options. Players will be able to enjoy 100,000 pre-match events, as well as 70,000 live events across 3,000 markets. There will be available 125 sports in total, including esports.

A team of more than 80 experts in the industry are hired to help in expert trading and risk management. Their main goal is to achieve an average margin of 14% for pre-match and 10% for live events.

As the name suggests, the Broadway Platform will provide its customers with various singing and dancing online casino products. The offering will include over 16,000 games, and among them will be always-popular slots, table games, crash games, as well as live dealers. On top of that, the players will get a chance to enjoy various global and local jackpots, and the products will be obtained from more than 200 providers from all over the world.

This advanced product features a certified RNG system, along with back-office reporting and monitoring tools that make the experience smoother. On top of that, the support is available across various channels, currencies, and languages, so everyone can be taken care of.

The platform is easy to navigate, and its back-office tools are the fastest in the industry.

Fantastic tools and features

Great news for the operators is that they can provide customers with safe and secure payment solutions through Visa, Mastercard, Skrill, Neteller, PIX, and crypto.

The platform’s content management system is user-friendly, with various advanced features and instant website updates. Thanks to a modern CRM tool, operators can manage customers through a data warehouse, which allows them to analyze their behavior, segment the audience, and thanks to the algorithm, start the promotions they want to utilize.

The Risk Management Tool allows real-time monitoring. When it comes to marketing, the Affiliate Tool allows automated marketing options that can increase engagement and customers’ interest in the platform.

Giorgi Samkharadze, Head of Broadway Platform, said: “SPRIBE is a pioneering technology company, but even we did not expect Broadway Platform to be as innovative and cutting-edge as it is. This is a game-changing technology stack that offers the fastest set-up time in the industry alongside streamlined management and effortless operation. There really is no other solution like it in the market and we are incredibly excited to see operators unlock its full potential.”

Source: Miller, George. “Introducing Broadway Platform from SPRIB”. European Gaming. February 20, 2024.

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